THE DEATH OF CASHLESS​

**THE DEATH OF CASHLESS**​

The day has come to announce the death of cashless!! Who would have thought??!!​

59% of consumers believe the ability to pay with cash supports the inclusivity of all members of the community. ​

Download our latest consumer research to gain fresh insights on the purpose and function of cash within society and what that means for your business.​

#Cashtech #whywontcashjustdie #customerexperience #customersatisfaction​

WHY WON’T CASH JUST DIE​

**WHY WONT CASH JUST DIE**​

Cash isn’t dying, its actually becoming more resilient.​

89% of consumers consider the ability to pay in cash important to their customer satisfaction!!​

Cash has solidified itself as a critical part of everyday society that isn’t going anywhere soon, in stark contrast to the narrative that has been played out over the past 20 years about a Cashless future.​

Download our latest consumer research to gain fresh insights on the purpose and function of cash within society and what that means for your business.​

#Cashtech #whywontcashjustdie #customerexperience #customersatisfaction​

CASHLESS IS DEAD, LONG LIVE CASH

**CASHLESS IS DEAD, LONG LIVE CASH**​

29% of 18-24 year olds say cash is their first choice of payment method.

What does this mean for businesses looking to capture the youth of today and the regular spenders of the future? ​

Download our latest consumer research to gain fresh insights on the purpose and function of cash within society and what that means for your business.​

#Cashtech #whywontcashjustdie #customerexperience #customersatisfaction

LOST SALES ABYSS​

**LOST SALES ABYSS**​

Consumers are literally turning their backs on brands who take away their payment choices​

47% of all consumers surveyed have abandoned in-store purchases when the option to pay with cash is not available​

That’s massive!!!​

Download our latest consumer research to gain fresh insights on the purpose and function of cash within society and what that means for your business.​

#Cashtech #whywontcashjustdie #customerexperience #customersatisfaction​

ANTIDOTE TO DATA INTRUSION​

**ANTIDOTE TO DATA INTRUSION**​

Security is high on the agenda for a lot of people, but more important is data privacy.​

50% of those surveyed feel uncomfortable about the amount of data organisations can access from their shopping choices.​

Is the data revolution is beginning? What does that mean for cash?​

Download our latest consumer research to gain fresh insights on the purpose and function of cash within society and what that means for your business.​

#Cashtech #whywontcashjustdie #customerexperience #customersatisfaction​

THAT MAKES ME ANGRY!!!

**THAT MAKES ME ANGRY!!!**​

52% of those told they cant pay with Cash get seriously annoyed!!!​

The knock-on impact of this could be huge for businesses who are focused on ensuring their sustainability. Cutting out a large percentage of people and also driving negative brand connotations is a business leaders worst nightmare!!​

Download our latest consumer research to gain fresh insights on the purpose and function of cash within society and what that means for your business.​

#Cashtech #whywontcashjustdie #customerexperience #customersatisfaction​

THE DEATH OF CASHLESS​

Hi [name],​

I hope you don’t mind the direct email, but I wanted to let you know that the day has come to announce the death of cashless!! Who would have thought??!!​

To back up this outrageous statement I wanted to send you a link to our latest consumer research about the function and purpose of cash in peoples lives. [LINK]​

As a key figure at [company] we feel that this research might provide you with some interesting things to consider when looking at the purpose and function of cash within your business. And we would love to hear your thoughts. ​

It would be great to get some time in the diary to discuss what the strategy for cash is at [company]. Please let me know some times that would work for you over the next couple of weeks. ​

Look forward to hearing from you.​

Pietro​

WHY WONT CASH JUST DIE

Hi [name],​

I hope this gets you at a good time. ​

Its clear now that Cash appears not to be dying, if anything its now solidified itself as a critical part of everyday society that isn’t going anywhere, in stark contrast to the narrative that has been played out over the past 20 years towards a Cashless society.​

To add weight and substance to this assessment, I wanted to send you a link to our latest consumer research about the function and purpose of cash in peoples lives. [LINK]​

We would be really interested in getting your views on these myth busting insights as a key figure at [company]​

Please let me know what your diary looks like over the next couple of weeks. ​

Look forward to hearing from you.​

Pietro​

CASHLESS IS DEAD, LONG LIVE CASH​

Hi [name],​

I hope you don’t mind the persistence, but we are really keen to get your thoughts on our latest research and understand more about how [company] is planning forward around Cash acceptance and its place within your Customer Experience.​

In case you missed it here is the link to download the report. [LINK]. ​

Please let me know some times that would work for you over the next couple of weeks. ​

Look forward to hearing from you, but if you’re not interested please accept my apologies for the persistent emails.​

Regards​

Pietro​